Vigo, 25 avril 2018.- Nueva Pescanova figure dans le Top50 des entreprises ayant la meilleure réputation en Espagne pour la deuxième année consécutive, d’après l’étude Reptrack Espagne 2018. Ce classement présenté aujourd’hui, dressé par Reputation Institute, évalue l’attrait émotionnel et rationnel que les entreprises génèrent en Espagne.
Ces chiffres confirment que les citoyens octroient la meilleure note au groupe Nueva Pescanova depuis ses débuts en 2015. Parmi d’autres questions, la compagnie mise dans cette nouvelle étape sur l’innovation (en lançant de nouveaux produits et formats adaptés aux nouvelles tendances de consommation) et sur la qualité qui a toujours caractérisé les produits Pescanova, qui sont vendus dans 80 pays sur les cinq continents. De plus, une Direction de Responsabilité sociale d’entreprise a été créée dans le but de multiplier ses efforts en RSE, qui fait partie de l’essence de la compagnie et l’a amenée à promouvoir des projets de soutien et de développement dans toutes les communautés où elle opère.
En outre, une communication plus ouverte, transparente et proche, ainsi que la publication d’un code d’éthique, sont d’autres facteurs jugés essentiels par la compagnie pour consolider cette récupération de la réputation d’entreprise.
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